Bill DeForrest’s hotel experience began with entry-level associate positions then moved to general manager, regional director of operations, vice president of hospitality management and vice president of sales and marketing. He joined Lane Hospitality, now Spire Hospitality, as senior vice president of development in 1996 and was promoted to President & CEO in 2000. After more than 20 years leading what is today Spire Hospitality, DeForrest serves as the Vice Chairman of the company. Under Bill’s leadership, Spire Hospitality established itself as one of the leading and most respected hotel management companies, and Bill continues to be involved in its growth in the Vice Chairman role.
DeForrest earned an MBA from the University of Denver and has served on numerous boards, state hotel associations, industry leadership groups and charitable foundations, including The Summit Foundation, Utah Hotel & Lodging Association and local resort association boards. He currently serves on IHG Owners Association board of directors and was previously chairman of the association. DeForrest led more than 6,000 members of IHG Owners Association as global chairman in 2011.